Hidden Concrete Jungles

During the Spring of 2018 while Pilar was studying in Venice, Italy, she designed a print publication titled, "Hidden Concrete Jungles". Pilar started by developing a brand identity for a publishing house called 'In The Paint', which publishes books that focus on basketball culture, events, and players. Pilar developed the publishing company's logo, brand guidelines, first three book covers, and its first coffee table book. The final coffee table book titled, "Hidden Concrete Jungles" contains both research and about unique basketball courts found around the world. The project was inspired by several courts that Pilar stumbled upon while residing in Italy and while traveling throughout European during those months. The finished product was a perfect bound 8’’ x 10’’ one hundred page publication.

HCJ

Design & Development by Pilar Pagan O'Connor